Bloombergs New York: Class and Governance in the Luxury City by Julian BrashNew York mayor Michael Bloomberg claims to run the city like a business. In Bloomberg’s New York, Julian Brash applies methods from anthropology, geography, and other social science disciplines to examine what that means. He describes the mayor’s attitude toward governance as the Bloomberg Way—a philosophy that holds up the mayor as CEO, government as a private corporation, desirable residents and businesses as customers and clients, and the city itself as a product to be branded and marketed as a luxury good. Commonly represented as pragmatic and nonideological, the Bloomberg Way, Brash argues, is in fact an ambitious reformulation of neoliberal governance that advances specific class interests. He considers the implications of this in a blow-by-blow account of the debate over the Hudson Yards plan, which aimed to transform Manhattan’s far west side into the city’s next great high-end district. Bringing this plan to fruition proved surprisingly difficult as activists and entrenched interests pushed back against the Bloomberg administration, suggesting that despite Bloomberg’s success in redrawing the rules of urban governance, older political arrangements—and opportunities for social justice—remain.
What Legacy Does Bloomberg Leave for the Next Mayor of NYC?
Bloomberg’s New York: Class and Governance in the Luxury City
Does Michael Bloomberg ever wish he could go back in time? But the luxury city strategy did not end with public relations. The administration also used zoning and incentives to encourage the development of new condominiums and public amenities like the High Line to attract and retain the highly-educated, highly-skilled people that elite businesses employ. If you walk down the High Line, it runs through the Standard Hotel, which is emblematic of the luxury city. But it also provides this great public space.
As of early September , Michael Bloomberg's campaign to be elected New York City's th mayor was in trouble. The billionaire ex–chief executive officer.
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The Rise and Rise of New York's Billionaire's Row - The B1M
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While he acknowledges how class relationships may be displaced by other identities such as gender , his own analysis is not necessarily engaged in these debates for the purposes of his book. Critiques of Elevate Difference and the content of any review on this site are welcome; however, we will not tolerate flaming, attacks, or any form of abuse. We appreciate constructive criticism and respectful feedback. Please read our full comment policy for details. Elevate Difference is a volunteer-run publication.